Hortaleza Beauty Center

We’re serious about your skin.

Brightening that works harder, not harsher. Seriously. Healthy bright skin is a few days away.

Seriously White serum detail — Lightweight & Fast-Absorbing

Seriously White capsule detail — For Brighter, Healthier Looking Skin

Seriously White product trio — FDA Tested, Paraben Free, Non-Sticky

*Provides benefits and an experience akin to professional skin treatments. This product is not intended as a replacement for dermatological procedures.

Our Brands

Each HBC brand is thoughtfully developed to serve a specific need, while sharing the same commitment to quality, functionality, and intentional design.

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SanSan
Blush Compact

Regular price ₱399.00 PHP

Regular price Sale price ₱399.00 PHP
HAIRMD
Dry and Damage Repair Triple Bond Build + Boost Shampoo 240ml

Regular price ₱300.00 PHP

Regular price Sale price ₱300.00 PHP
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SanSan
Express Re-formation Compact Powder

Regular price ₱499.00 PHP

Regular price Sale price ₱499.00 PHP
Hortaleza MD
Hair M.D. Hair Loss Control Scalp Restore Shampoo 240ml

Regular price ₱150.00 PHP

Regular price Sale price ₱150.00 PHP
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SanSan
Lip Serum SPF 15

Regular price ₱349.00 PHP

Regular price Sale price ₱349.00 PHP
SanSan
Lipstick

Regular price ₱399.00 PHP

Regular price Sale price ₱399.00 PHP
Hortaleza MD
MicroneedLike Botanical Retinol Essence-Serum 30ml

Regular price ₱240.00 PHP

Regular price Sale price ₱240.00 PHP
Sale

HAIRMD
Triple Tone Up Face & Body Serum

Regular price ₱530.00 PHP

Regular price ~~₱600.00 PHP~~ Sale price ₱530.00 PHP

7 Jan 2026

Financial Adviser: 5 Business Lessons Everyone Can Learn from Rolando Hortaleza, Founder of Splash Corporation

Rolando Hortaleza founded Splash Corporation, a familiar name in the personal care industry. He has since sold it and is now focused on other businesses including food manufacturing, a hotel, and cloud kitchens. This is his story.

Beauty vlogger Monica Bianca shows her best HBC beauty and wellness haul for just P1,000

In these stressful times, beauty vlogger Monica Bianca understands the need for self-care and pampering, and does so through the help of HBC, the home of Healthy Beautiful Choices.

PSA:HBC is back, and they are available online!

Back in the 90s, beauty store HBC was many Filipinos' go-to store for personal care and makeup products. However, its owners sold the company in 2019 to venture into other businesses.